Leading the conversation about the impact of technology
understanding your needs
unravelling your complexity
captivating your audience
welcome to Allegory
We’re an award-winning strategic communications agency.
We work with think tanks, research bodies and tech leaders to get great work noticed. From brand platforms to awareness campaigns, our research-driven approach turns heads.
Engage the public, raise your profile and drive meaningful change with us.
our sector expertise
“Allegory have shaped our communication strategy, and actively delivered stories and coverage in hundreds of publications, ranging from the front page of the Financial Times, Wired, and the Wall Street Journal.”
"Effective, flexible and with a can-do attitude, Allegory excel in providing the strategy and attention to detail required of a start-up business wanting to grow quickly and establish its reputation."
“Allegory has helped us to refine and focus our messaging and the way in which we describe and define ourselves. Their team has provided huge ‘added value’ to our work and generated great outputs”
"Allegory developed a deep understanding of De La Rue and supported us through multiple challenges. They built a strategy that enabled us to navigate internal transformations and delivered laser-focussed external communications."
"Professional, well-organised and with a strong news sense, Allegory are skilled at translating even the most technical topics into accessible material…and then use their potent network of contacts to ensure these messages reach the right audiences around the world."
Tim Berners-Lee's WWW Foundation
“We could not be happier with the amazing response we’ve received to the AI Index – and we couldn’t have done it without Allegory.”
we've worked with...
what we do
A strategy built on an organisation’s goals backbone of successful communications campaigns. Allegory’s strategic communication approach is the foundation for organisations to raise their profile, educate and drive change.
campaigns and projects
We work with clients to get content to where it needs to be, manage the delivery of the campaign strategy and tactics, and handle real-time monitoring to understand how it’s being received.
People are the lifeblood of an organisation. Strong leadership and communication are critical to engagement, motivation, and productivity. Allegory works with clients to build and support in-house teams by developing processes to maximise talent.
brand and content
Allegory is an approved supplier of editorial services on the Crown Commercial Service communications framework. We create written and visual content that inspires and educates audiences. We bring clarity to technical and complicated subjects, making them exciting, relatable and engaging.
At Allegory, your goals come first. We invest the time to understand your organisation and its needs before we put pen to paper.
First, we measure the impact of your existing comms base. Then we’ll build a detailed picture of your market position through in-depth research, workshops and expert-led discussion.
All this work forms the basis for a clear brand proposition and message framework to shape your strategic direction. We’ll ensure your campaigns have every advantage from the word go.
Building from your strategy, we launch end-to-end campaigns to meet your business goals.
That means carving out an audience, designing your content and managing delivery over the long term. Most importantly of all, we’ll also use data to analyse and optimise your campaign in real-time.
Our team of campaign managers is agile, flexible and great at what they do. They’ll help you find brand-new ways to engage and persuade your stakeholders.
People are the lifeblood of your organisation. You need strong communication to keep them moving in the right direction.
We can work with you to build powerful internal campaigns that engage and motivate your staff. Working with your in-house team, we’ll build new systems to maximise resources and ensure company well-being.
That’s what makes for a healthy heartbeat.
We’re veterans in making tough subjects relatable and engaging. That’s why we were chosen as an approved editorial supplier to the Crown Commercial Service.
Our brand experts help position clients for success in tough markets. They know how to inspire and educate your audience at the same time. And we’ll create all the content you need to do it, from blogs to videos, social posts and beyond.
All our brand decisions are informed by detailed market research that gives you the strategic advantage.
our planning model
our senior team
2 Federation Street
Corporate Digital Responsibility (CDR) is an emerging area of interest for organisations. It blends ethics and governance issues with consideration for how they apply within
Starting your first proper job after university is bound to be a little nerve wracking, but what about when you’re working from home and you
Emma Thwaites, founder of Allegory Communications, talks data and the way it influences our behaviour and business. Data headlines are here to stay Every aspect
The public is broadly supportive of the application of data and technology during COVID-19 but governance and transparency are critical to trust. Public attitudes towards
Corporate Digital Responsibility is rapidly emerging as the new barometer of corporate reputation and trust, and with it, the loyalty of customers