
Measuring Impact
By Richard Bagnall, Co-Managing Partner, CARMA and former-AMEC Chairman A heightened focus on accountability and proving return on investment has left comms teams trying to
We work with Government departments, cultural organisations, think tanks and charities, to help them communicate with policymakers, businesses and the public
Communication strategy
Campaigns and projects
Securing media opportunities and media training
Internal communications
Developing brand and content
Emma is the Founder and Executive Chair of Allegory.
She is a strategic communications practitioner with more than 25 years’ experience and has worked at the highest level of government and corporate organisations. She is a hands-on agency leader who recently led the delivery of projects for high-profile organisations including the Open Data Institute, The Open University, and the Web Foundation.
Emma spent ten-years at the heart of UK government where she headed up the Cabinet Office’s strategic communications team.
Emma’s approach is characterised by intellectual rigour and exceptional standards of quality and value that she demands equally of her team. Her networks include industry innovators, media, and policy makers.
Charlotte is the CEO at Allegory.
She has spent 15 years working in strategic communications consultancy for a range of clients including General Electric, VISA, The Alan Turing Institute and the National Cyber Security Centre.
She previously worked at the Cabinet Office leading cross-Whitehall behaviour change campaigns. These included influencing young people to develop their skills, small businesses to bid for government contracts and the ‘big five’ banks to change policy to fit military life.
Charlotte is committed to the power of communications to enable. It explains why she loves sharing travel stories. She’ll happily tell you all about her recent trek to Everest Basecamp.
Sian is a communications professional with more than 20 years’ experience working in the private sector for a FTSE 250 company and across government.
She has recently developed and implemented communications strategies for Armed Forces Day, International Women’s Day and National Apprenticeship Week.
Throughout her career Sian has also led on strategic and crisis communications during a range of high-profile events.
Sian is adept at working with a wide range of complex stakeholders, across all levels of seniority to build mutually beneficial relationships. During her career she has acted as a strategic advisor to organisations including APCO, the Home Office and Merseyside Police.
By Richard Bagnall, Co-Managing Partner, CARMA and former-AMEC Chairman A heightened focus on accountability and proving return on investment has left comms teams trying to
By Charlotte McLeod, CEO, Allegory Communications Thought leadership has become a buzz phrase over the last few years, as business leaders look to get their
by Sian Freestone-Walker, Associate Director of Client Services As an agency that was founded and has grown in the age of data, our first decade
How social media falsehoods are re-setting the communications agenda, by Sana Bég, Director of Communications, Médecins Sans Frontières (Doctors Without Borders) for South Asia There
Why communications businesses need to keep up with behavioural change, by Mark Chambers, Head of Corporate Communications, the Department for Education Perhaps the biggest change
Why businesses need to invest in data infrastructure, by Louise Burke, Managing Director, the Open Data Institute It is easy for us to see how