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Nicola Newall


With a Diploma in Marketing from the CIM, and over 20 years’ experience working in advertising, marketing and corporate communications for companies such as Jaguar Land Rover and Taylor Woodrow (Taylor Wimpey), Nicola brings both strategic brand and communications planning expertise and an understanding of the full marketing mix from advertising to event management, direct marketing to digital platforms, customer journey engagement to stakeholder communications to the Allegory team.

As a Government Accredited Business Growth Specialist, Nicola has recently been working with several fast-growing SMEs in all sectors, helping them to bring their products and services to market using best practice marketing and communications methods. Her ‘get things done’ mentality suits many of our start-up clients’ needs in the early days, or during periods of rapid organisational change.