ODI Data-Centric AI Campaign
Applying creativity and strategic insights to build the ODI’s position as a leading influencer in data for AI policymaking
Data and AI
The data and AI sectors are at the forefront of innovation, transforming industries and society. At Allegory, we’re helping organisations in these fast-moving fields tell their stories, build trust and drive meaningful impact through expert communications strategies.
As data and AI technologies reshape the world, effective communication is essential to foster understanding, build stakeholder trust, and showcase leadership. Allegory specialises in delivering tailored PR and strategic communications solutions that amplify your message and position your organisation as a leader in the data and AI space.
What we offer
Thought leadership development: Position your organisation as a trusted authority in data and AI with insightful articles, blogs, and keynote-ready narratives.
Media relations and coverage: Gain visibility in top-tier publications and reach key audiences through strategic media engagement.
Stakeholder engagement: Build meaningful connections with policymakers, industry leaders, and the public to drive collaboration and trust.
Crisis communications: Prepare for and respond to challenges with strategies that protect your reputation and maintain credibility.
Event and speaker support: Showcase your expertise at conferences and events with compelling narratives and impactful presentations.
"Allegory has helped us achieve a significant impact in the data sector, positioning the ODI as thought leaders in our domain. As a result, the ODI has been able to make the most of the profile-raising opportunities, weaving in messages about our work on data ethics, data infrastructure, data institutions and data governance"
Louise Burke
Chief Executive, The Open Data Institute
Why Allegory?
At Allegory, we bring a unique combination of industry expertise, creativity, and strategic insight to every project:
Proven Sector Expertise: Extensive experience working with leading organisations in data and AI.
Tailored Strategies: Communications solutions designed to meet your unique goals.
Data-Driven Approach: Measurable results backed by analytics and research.
Collaborative Partnerships: We work as an extension of your team, ensuring alignment with your vision.
Trusted by Leaders in Data and AI: Our clients include globally recognised organisations, research institutes, and innovators in the data and AI sectors. They trust us to deliver impactful communications that build trust, drive engagement, and achieve measurable success.
Ready to take control of your brand’s reputation and build influential connections? Allegory is here to help.
Contact us today: Let’s discuss how we can support your reputation and influencer strategies.
Case studies
The Alan Turing Institute
Using storytelling to create a week-long national coverage spike
ODI Summit Flagship Story
Managing a data-driven research project, resulting in a story that enabled the ODI to engage directly with key stakeholders and the public, through mainstream media
ODI Summit 2020
Recreating the Open Data Institute’s annual Summit event in a virtual environment and cementing the ODI’s position as the leading data authority
Icebreaker One
Positioning Icebreaker One as the leading voice of data-enabled net-zero solutions.
OI 2020 AI Readiness Index
Launching a report into AI readiness that strengthened Oxford Insights’ position as a leading consultancy for AI and digital transformation
360Giving
Developing an in depth audience engagement strategy and increasing online presence
The Open Data Institute
Engagement with government, public and private sectors, to build relationships, support funding and generate leads for consultancy and training services
Data Pitch
Recruiting data-driven startups to join a European Commission funded accelerator programme
ODI Data Trusts
Communicating the value of data trusts, through national media coverage and a social media campaign
Web Foundation
Working with the WWW Foundation to launch the Open Contracting Data Standard, reaching 40m people with 60 high quality articles
OI 2018 AI Readiness Index
Launching the world’s first government AI Readiness Index with engagement from the UK Prime Minister and coverage in the Daily Mail, Mirror and Tech UK
Mastodon C
Securing an exclusive in the Economist, and coverage in the FT, Independent and Radio 4, that resulted in new orders and investment for this data startup
The Data City
Launching the world’s first digital tech census that helped grow the Data City’s reputation
ODI Influencers
An Influencer engagement plan for the Open Data institute to deepen relationships in government and business