The University of Kent
Targeted communications strategy and supporting assets for university success in their Knowledge Transfer Partnership Programme
Universities and Higher Education
Universities play a vital role in shaping minds, driving research, and advancing society. At Allegory, we specialise in helping universities share their stories, highlight their achievements, and strengthen stakeholder connections through expert PR and communications strategies.
Why Communications Matter for Universities
In an increasingly competitive landscape, universities must communicate effectively to attract students, secure funding, and showcase their research impact. Allegory’s tailored communications strategies help universities build their reputation, engage stakeholders, and amplify their influence locally and globally.
OUR SERVICES FOR UNIVERSITIES
Reputation Management
Strengthen your university’s brand with strategic messaging that highlights your unique strengths and achievements.
Media Relations and Publicity
Gain positive coverage in national and international media to enhance your visibility and reach.
Thought Leadership Development
Position your university as a leader in education and research with compelling articles, blogs, and keynote-ready content.
Crisis Communications
Protect your reputation with strategies that address challenges transparently and confidently.
Stakeholder Engagement
Build meaningful relationships with government, funding bodies, and industry leaders to drive collaboration and support.
Student and Faculty Communications
Engage effectively with internal audiences to foster a sense of community and shared purpose.
Why Choose Allegory for University Communications?
Allegory offers a proven track record of supporting universities with tailored PR and communications strategies:
Sector Knowledge: Extensive experience working with higher education institutions.
Customised Strategies: Solutions designed to meet your university’s unique goals and challenges.
Results-Driven Approach: Communications strategies backed by measurable outcomes.
Collaborative Partnerships: A team dedicated to amplifying your voice and aligning with your mission.
Trusted by Universities Across the UK: From world-renowned institutions to innovative research hubs, universities trust Allegory to enhance their profiles, engage stakeholders, and communicate their impact. We help universities navigate the complexities of higher education communications with confidence and success.
Who we’ve worked with
"Allegory gets strategic communications with a vengeance.
Its contribution to the OU and FutureLearn has been significant, supporting me and my team deliver a ground-breaking communications plan that credibly and compellingly conveys our track record for innovation.
Emma and her team truly understand the pressures of in-house comms, and find solutions where others get overwhelmed by problems.”
Lucian Hudson
Former Director of Communications, The Open University, Director of Communications, Durham University
Case studies
University of Liverpool
Working with academics, investors and the medical community to launch a simple device with the potential to save millions of babies lives
Open University Business School
A stakeholder outreach and relationship building campaign to deliver revenue growth for the Open University
SOCIAM research programme
Working with Southampton, Oxford and Edinburgh Universities on brand development for the SOCIAM research programme
Wolverhampton University
Leveraging the power of honorary graduates to maximise their potential as key, influential stakeholders
Coventry University: REF 2014
Leveraging research impacts to generate substantial media coverage, direct engagement with industry and policymakers, and a 70% increase in research funding
FutureLearn
Launching the Open University's new online courses platform with over 100 pieces of high quality media coverage
Jesus College Oxford
A brand refresh of a 450 year old institution to attract students and researchers, and promote its access programmes