Kat McCamley
Associate Director
Kat has over 13 years’ experience advising senior stakeholders and delivering high-impact behaviour change campaigns that land with policymakers, media and public audiences. Kat has deep expertise in translating complex policy into compelling narratives that shape public discourse. She blends rigorous strategy with hands-on delivery, covering narrative and messaging, thought leadership, campaign development, media relations and stakeholder engagement.
Kat has worked with senior government communicators and board-level leaders on reputation and crisis counsel across issues ranging from mental health and fraud to counter-extremism. She is passionate about insight-led work that delivers integrated, purpose-driven storytelling and has worked with clients including NHS Shared Business Services, the Home Office, Department for Education, UK Finance, Innovate UK, and the British Science Association.